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ABOUT 

"We are the pioneers in luxurious beauty and lifestyles — delighting consumers with

life-changing products and experiences, inspiring them to embrace and express themselves.

We focus on introducing exclusive brands to Japan's luxury market using our unique concepts and tried-and-true strategies with years of experiences.

Infused throughout our company is a passion for creativity, quality, accessibility and hospitality.

We constantly strive to push the boundaries and invent the unexpected.

The best is yet to come."

OREN DRUKER
CO-FOUNDER CEO

Plants

OUR COMMITMENTS

Inclusion, Diversity & Equity

Celebrating the diverse perspectives that make up our REC family and promoting equity for all. We embrace the beauty of belonging.

Improvement & Development

Making improvements has always been a key factor in our company's growth and development. We are constantly longing to improve our assets in order to deliver a better version of ourselves to customers, partners, and the market.

Employee Engagement

Empowering employees to always drive positivity and kindness across our company. We strive to provide an inspiring environment where everyone can learn and improve together while cultivating a global perspective. 

Sustainability

Introducing more sustainable, prestige beauty products, all while striving to make a contribution to decrease the burden to our planet as much as possible.

OUR VISION

UNLIMITED CREATIVITY

Our brands and concept stores are built on the foundation of creativity and innovation. This is what allows them to achieve the delicate balance required to constantly renew our offer while maintaining a pleasant atmosphere.

EXCLUSIVE ACCESSIBILITY

All of our brands are exclusive and well-selected. We collaborate with reliable suppliers all over the world in order to continue providing you with the best and most unique items.

GUARANTEED QUALITY

We are dedicated to selling safe products and make every effort to ensure that our products and packaging meet the standards set forth by global governmental, regulatory, and scientific bodies, as well as our own high quality assurance standards.

ENDLESS HOSPITALITY

With hospitality and loyalty, we value our customers and partners. It is essential for us to cultivate long-term relationships with others; it is who we are and have always been. As the company continues on its journey to a brighter future, the collective vision of our REC family and our sense of community will drive us forward.

Planet, earth
Image by Lavi Perchik
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